Tag Archives: marketing

Entrepreneurial Experimentation: Essential Questions

  1. What comes to mind when you think about turning your passion into a business?
  2. What are you currently making or doing for free that could be marketed?
  3. Do you have a solution that could become a product or service?
  • Do you have any visible/tangible manifestations of that idea?
  • What would it take to start producing/doing something from your idea on the smallest scale possible?
  • What is the closest thing to that idea that is currently being offered?
  • What existing business or other entity (nonprofit, government body or agency) might possibly be working on an idea like yours? Who might be interested in it?
  • Who would be interested in buying your solution? Why would it appeal to them? What do they need?

What is Rich iPresence?

By Deborah Vrabel for Rich iPresence

The Web offers today’s writers, scholars, experts, and storytellers an unprecedented opportunity to be “present” as society’s problems are discussed and new ideas, trends, or models emerge and take shape. Those who can make their views stand out in this democratic but kaleidoscopic marketplace of ideas have a distinct advantage.

Think Pond will interrogate, examine, and critique this social media “revolution” from different angles and present the alternative–Rich iPresence.

I’ll share some observations about the theories and issues surrounding this concept of iPresence. I’ll comment on books and articles that raise new questions or shed light on our dialogue. I’ll try to engage Think Pond members and others in conversations. To be coherent, I’ll develop a position paper examining those issues that builds on my 1993 Master’s project, which explored the potential impact of the brand new Web on the control and ownership of mass media.

Stemming from my own quest to integrate my “digital opus” and help some fledgling groups with theirs, I’ll provide some practical tools and ideas–and finally a white paper proposing integrated strateges–for using websites, choosing suitable social media avenues, and using other online media to create a coherent, meaningful, and useful online presence.

Explore the iPresence Topic

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